Description
Biggest barrier to getting larger fees for your keynotes: associations and other groups may no longer afford you. But sponsors can, and will if you know how to play their game. This session is a candid, no-holds barred look at the latest trends in sponsorship, how sponsors select speakers and strategies and processes to attract and obtain sponsors for your speeches. Sponsors spent $24.6 BILLION in 2000, and are one of the fastest-growing ways to get larger fees for your speaking. Get your share of this booming market!
You will learn:
Key players in the sponsorship game and how to work with them
How changes in the sponsorship relationship can help you get more sponsors
What sponsors are looking for in speakers
What sponsors expect from speakers (and vice versa)
Where to look for sponsors
Two questions that generate interest to sponsor you
What tools you need to get sponsorships |